|
Text and imagery
In visual art and graphic design, a composition is the arrangement of visual elements and text elements into one cohesive whole. The way that you combine text and image (including shapes) in a slide affects the message you convey and the visual appeal of the material. For a cohesive design, text and image need to work in relationship with each other. Through placement, alignment, and balance you can ensure that they interact and work well together. Gail Anderson is a New York-based designer, writer, educator, co-author, partner at Anderson Newton Design, and one of the most influential Black designers in the game. Anderson is well-known for her passion for typography—the art and technique of arranging letters and text to make words legible and appealing. As she expanded and refined her skills in type, Anderson has utilized traditional as well as non-traditional types, which can range from wood to found objects. She includes these intricate compositions into commercialized fonts/lettering, old/vintage advertising posters and lettering, and even pages from antique lettering books. Her vast body of work offers great insight into the kinds of projects that graphic designers work on. https://nmaahc.si.edu/explore/stories/gail-anderson 
|
tips to designing with both text and images
The message With all the options out there, it can be overwhelming to choose the right fonts for your design. The easiest way to start narrowing down font options is by asking, “What am I trying to say”? This allows you to choose fonts that match the personality of your design. Are you trying to convey whimsy, a vintage feel, or professionalism? Identifying the purpose of your design will guide you in selecting a font that will send the right message. Inspiration Once you know what your message is, it’s easier to find inspiration for your design. Use Google, Pinterest, or design blogs to get inspiration from current trends, fonts, and color combinations. Don’t limit yourself to the online world. There are compelling graphics all around that you can draw inspiration from. Font pairing Proper font pairing will help with the readability of your design. You want to use fonts that complement each other. Creating contrast will give your design visual interest. Some examples would be a Serif and Sans Serif font, a Script and Modern font, or combining a thick font with a thin one. Visual hierarchy Visual hierarchy draws the eye to the focus of your design. One way to do this is by having different size text. This will stress the significance of certain lines of text as opposed to others. Hierarchy can also be achieved by adjusting letter spacing, font thickness, and color. Font limit The goal is to create a clean and legible design. Choosing too many fonts will make it harder to convey your message, leaving the design looking muddled. Ideally, you want to choose two fonts; three would be the maximum. Readability Make sure people can easily read your message. The text should be large enough so that it’s legible from a distance. When choosing colors, make sure the text will stand out against the background. Capitalization can also affect readability. For example, making a script font in all uppercase will make it very difficult to read. https://graphics-pro.com/education/tips/7-design-tips-for-text/ |
art assignment
|
We are going to be creating sticker that combines both imagery and text in an appealing design. Beginning with a text, students will choose a saying, quote or a lyric segment. Once the text is chosen we will use the saying as inspiration for the visual. This is a choose based project in the rendering of visuals, students can choose one of their past illustrator projects to create a sticker design in that rendering style.
|
|
